Behaviour change communication

Our Behaviour Change Communication model is based on exhaustive research, spending time with communities, understanding social norms and their perception of change, and studying behaviour settings. 

Creating social impact by design

Design thinking has a transformative power to break barriers and change mindsets. We apply behavioral science and human centered design to create scalable social impact. This often means spending considerable time with the communities we design solutions for and it's almost always rewarding. With the communities actively involved with us in the co-creation process, we ensure that the solutions are; for the people, by the people.

Making organizations more human centered

We enable organizations to change their cultures and build their brands. By focusing on a human centered design process, organizations are better able to interpret people’s needs allowing for the development of unified and breakthrough solutions. Our methods include empathy building, observation, prototyping, scaling, & storytelling—all of which can be applied to a breadth of organizational challenges in order to design new strategies, programs, services, products and communications.

Related Projects

Year Title
Formulation of WASH Behaviour Change Communications Campaign Strategy
Production of Enactment-based Training Videos and Visual Handbooks on Inter-personal Communication for Polio Workers
Development of 'Menstrual Hygiene Source Book' for WaterAid Pakistan and Civil Society Partners
Guidance Manual for Mainstreaming Protection in WASH Programme
Video Documentation of School Safety in Sindh and Punjab
Development of Learning and Advocacy Toolkit for Mine Risk Education
Event Management and Report Writing for Child Health Now seminar
Radio Spots for Post–Earthquake Recovery and Preparedness Programme